How Feedback Drives A Successful Credit Union Website Design
First impressions are everything. More often than not today, your credit union website is your first impression for members and potential members. Think about the impression you’re giving them through this lens (per Invoca): 81% of loans and mortgage consumers did not have a brand in mind when they performed their web search. That amounts to Read More »
3 Keys to Building a Credit Union Website Users Love
How does your website reflect your credit union’s brand? That doesn’t simply mean all the logos and colors match up, although that’s important. How does it represent your credit union’s values and membership in a way that potential members are jumping to join? According to Stanford, 75% of users admit to judging a company’s credibility Read More »
Do This ONE Thing to Get Your Credit Union Marketing Unstuck
“Our credit union is the best deal in town, but we’re not growing members!” “Why are these other credit unions growing, and we’re not?” I cannot stress enough the importance of building your credit union around your ideal member or affinity group. But first, how do you identify the right ideal member? “Millennial with a college degree, Read More »